This ‘You-Tube’ short film may inspire students during the tuning in phase of the task, or further support classroom discussions during a mathematics Geometry unit. The short film is titled, ‘The Art of Logo Design’, courtesy of PBS Digital Studios – Off Book.
Description: Logos surround us in digital and physical space, but we rarely examine the thought and artistic thinking that goes into the design of these symbols. Utilizing a silent vocabulary of colors, shapes, and typography, logo designers give a visual identity to companies and organizations of all types. From cave painters to modern designers, artists throughout history have been reducing the complex down to simple ideas that communicate with the world.